5 Databases Deduplicated to Nurture Quality Leads
Helped an Australian Nutrition Brand Getting the Best Leads.
The company is a leading nutrition and wellness brand operating in Sydney, Australia. It has been operating in the fitness industry for more than 10 years with its exceptional fitness values. Besides providing wellness programs, the company also offers nutrition supplement products. It follows various marketing channels to sell its products and services including all social media platforms. Currently, the company holds 34% shares of the Australian fitness industry with its products.
Company's Immediate Needs
The company has a dedicated marketing team that operates to find and convert leads. However, currently, the marketing team has been facing issues of duplication in their lead details. Not only limited the marketing team but other departments also faced the same issues across different channels. The duplication issues hampered the lead conversion process and also degraded the brand's reputation. Because the marketing team sent the same message multiple times to the same person repeatedly. To solve the issues, the company decided to opt for data duplication services.
How Data Deduplication Services Can Help Nutrition and Wellness Brands
Data deduplication plays an important role in marketing operations as it eliminates repetition. Nutrition & wellness or any other brands spend huge amounts of money on marketing operations for customer conversion. However, if one customer's data appears twice in the same database then the cost would also become twice. Elimination of duplicate files is essential for the company to sustain its marketing operations within budget. Besides financial resources, the marketing process also demands productivity but duplicate data can ruin everything. Hence, having a clean database with all files accurately placed in order is essential for successful marketing operations.
With the help of professional data entry experts, nutrition and wellness brands can deduplicate their data. These experts can take care of your database while performing the deduplication operation. Before performing the deduplication work, they will create a centralized backup process for advanced safety. Besides that, they will maintain integrity and transparency while performing the deduplication work. With the help of professional data deduplication experts, nutrition and wellness brands can reduce repetitive data in a much faster and more effective way. They will make the database clean and effective for smooth marketing operations.
Challenges AskDataEntry Found
The company was severely faced with many challenges due to the appearance of duplicate files many times in the database. The marketing team did not have proper knowledge of removing the duplicate data. Hence, the issues remained in the organization for a long time, which also created several repercussions.
Following the marketing tactics, the company purchased leads from different online platforms. The marketing team started working with the leads without any filters hence it caused some errors. The majority of the errors appear in the database due to duplicate files and associated issues. Acquiring leads became a huge issue because of duplicate files before the marketing team.
Technically, the marketing team sent the same email to the same person multiple times due to duplication issues. However, the cost of sending the email to one individual has been multiplied whenever the same email hits the same person. Overall, it has increased the cost elements of the marketing operation. The company was searching for an immediate solution to reduce its marketing costs efficiently.
The marketing team sent the same email to the same individual multiple times at different times. Hence, it directly harms the brand image of the company as the customers don't feel good about the company. Many times, customers reported the emails and marked them as spam. In the sphere of digital communication, getting emails termed as spam causes a huge blunder. Gradually, the issues of duplication started creating a negative brand image for the organization.
The marketing goal of the company is to convert customers by sending personalized emails. However, due to duplication issues, the marketing team could not send personalized emails. Rather, they have created a mixed response from the target audience that degraded overall everything. Hence, the company wanted a quick solution that could deduplicate the entire database so it could resume the marketing process.
Custom Solution AskDataEntry Offered
We always maintain a strict measure to perform our data duplication tasks, which helps us to do it more accurately. Hence, by following our detailed systematic approach, we started moving forward with this project. In the following measures, we ensured proper delivery of this deduplication project to the client.
Our expert team, in the beginning, started conducting video meetings with the client's company. The team targeted to receive clear instructions from the client regarding this project. To ease the process, we shared our case studies with the client and continued the discussion. Besides that, we demonstrated our working procedure to the client for their better understanding.
After assessing the client's requirements, we asked the client team to share their database with us. We decided to directly work on the database to remove duplicate data. However, the client team agreed to share the data in separate files, not the entire database. Hence, we followed the protocols for file transfer and received the client's files in Dropbox.
For this project, we used the best application of cutting-edge tools and our state-of-art techniques. Our expert team members were leading this project thus 100% accuracy was achieved. Besides the tools, we used different protocols for performing data deduplication methods.
Before performing data deduplication, we created a separate data backup plan. We did not leave any chances of data loss in this project so we relied on a data backup plan first. Afterward, we deployed our most efficient team members to handle the project from scratch. They incorporated technology with their skills to remove all duplication from the database.
The client gave the option to remove all duplicate data from their 5 databases within 1 month. However, with the excellent work of our team members, we completed the entire work within just 23 days. After completion, we took 2 days for our QC check and then submitted the project to the client.
Jerry K Ment
Connecting with AskDataEntry is the best decision ever that we made for data deduplication. Our team has tried to solve the issues many times but failed. However, AskDataEntry has completely solved the issues in the first attempt with their exceptional expertise. Our team is amazed by the work of AskDataEntry.
